Tuesday, April 01, 2008
Sundog: The Podcast 008 - Branding Evolution
Apple, Nike, Coca-Cola, Google and Starbucks. These are the brands that deliver a positive impact and inspiration according to a recent survey on brandchannel.com. How have these brands evolved and what can we learn from their success?PANEL:
Lon Keller - Senior Editor and Producer, Sundog Studios
Greg Ness - Senior Strategy Officer, Sundog
Eric Ista - Lead Creative, Sundog
LINKS:
BrandChannel.com Survey
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Monday, March 17, 2008
Sundog: The Podcast 007 - SaaSy CRM
Success in today's business climate demands fast and easy access to information ... anywhere, anytime. On the show, we learn how CRM and SaaS solutions are evolving to meet those demands.PANEL:
Lon Keller - Senior Editor and Producer, Sundog Studios
Eric Dukart - VP Insights and Customer Planning, Sundog
Chuck Tomanek - Systems Analyst, Sundog
Johnathon Rademacher - Application Delivery Team Lead, Sundog
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Friday, February 29, 2008
Sundog: The Podcast 006 - Marketing the Viral Way
Viral marketing campaigns are nothing new. Part of what makes them attractive today is the ability to creatively use the vast array of modern communication technologies to spread your message faster than ever.PANEL:
Lon Keller, Senior Editor and Producer, Sundog Studios
Eric Ista, Creative, Sundog
Erik Uetz, Information Architect & Developer, Sundog
Matt Charpentier, Creative “Pixel Manipulator”, Sundog
Links:
Eric’s blog on Cloverfield
Orange Underground
Orange Underground on YouTube
Subservient Chicken
Dexter
The New Rules of Viral Marketing (Free PDF Download)
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Monday, January 21, 2008
Sundog: The Podcast 005 - It’s a Social Media World
Social Media websites are certainly one of the hottest trends going on the internet today. Who is using these sites and why? Advertisers are certainly taking notice, as are some of the biggest names in the computing world. Tune in and see if social media websites could work for you.PANEL:
Lon Keller, Senior Editor and Producer, Sundog Studios
Eric Ista, Creative, Sundog
Darin Livdahl, Creative, Sundog
Matt Charpentier, Creative & Editor, Sundog
Here are some social media websites to checkout:
Mark Zukerberg’s explanation/apology for Beacon
Facebook teams up with ABC News for Election ‘08
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Thursday, January 03, 2008
Sundog: The Podcast 004 - Web 2.0 Defined
Heard of Web 2.0? What makes a website Web 2.0-worthy? Of course, there is no single answer. So, on this episode of Sundog: The Podcast, two of our top engineers will break it down and give their view of what defines a 2.0 website.PANEL:
Lon Keller, Senior Editor and Producer, Sundog Studios
Jason Gibb, Software Engineer, Sundog
Paul Bourdeaux, Software Engineer, Sundog
Matt Charpentier, Creative Designer/Editor, Sundog Studios
Here are some of our favorite Web 2.0 websites:
Tim O’Reilly’s whitepaper defining Web 2.0
Digg – community sharing of popular links of the day
Del.icio.us – social bookmarking
Flickr – photo sharing
WordPress – free blogging
Linked In – social networking for business professionals
Google Docs – online office suite
Google Maps – online mapping
PodShow – podcast directory and other online media content
Web 2.0 Generator – fun way to “build your own” Web 2.0 site
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