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Sundog: The Podcast

Take an entertaining look at the news, trends and best practices of internet marketing, Web 2.0 development and traditional media, and focus on how all these tie together to improve your company's bottom line.

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Sundog: The Podcast 004 - Web 2.0 Defined

Heard of Web 2.0? What makes a website Web 2.0-worthy? Of course, there is no single answer. So, on this episode of Sundog: The Podcast, two of our top engineers will break it down and give their view of what defines a 2.0 website.

PANEL:
Lon Keller, Senior Editor and Producer, Sundog Studios
Jason Gibb, Software Engineer, Sundog
Paul Bourdeaux, Software Engineer, Sundog
Matt Charpentier, Creative Designer/Editor, Sundog Studios

Here are some of our favorite Web 2.0 websites:

Tim O’Reilly’s whitepaper defining Web 2.0

Digg – community sharing of popular links of the day

Del.icio.us – social bookmarking

Flickr – photo sharing

WordPress – free blogging

Linked In – social networking for business professionals

Google Docs – online office suite

Google Maps – online mapping

PodShow – podcast directory and other online media content

Web 2.0 Generator – fun way to “build your own” Web 2.0 site

Download MP3 File (16:48 / 16190214)

Found in Permalink http://www.sundog.net/index.php/podcast/web-20-defined/
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Sundog: The Podcast 003 - HD is TV

High definition video is here, now, and it's not as expensive as you'd think. What do you need to know about the new standard in video production and what benefits will it bring your company? The Sundog Studios group talks about the current and future status of HD. We'll give you advice on what to look for, what to stay away from, and how to make that first step into the HD world. Geek Speak Warning: We get a bit technical when talking about all the different HD formats and cameras available, so please share this episode with the people on your video and creative staffs.

PANEL:
Lon Keller, Senior Editor and Producer, Sundog Studios
Kerry Shelton, GM and DP, Sundog Studios
Jon Lundwall, Photographer/Editor, Sundog Studios
Matt Charpentier, Creative Designer/Editor, Sundog Studios

INFO TO SHARE?
Use our tag in del.icio.us, SundogThePodcast

Download MP3 File (19:38 / 18874368)

Found in Permalink http://www.sundog.net/index.php/podcast/sundog-the-podcast-003-hd-is-tv/
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Sundog: The Podcast 002 - ROI for today’s CMO

With an average tenure of about 24 months, CMOs are increasingly dependent upon gathering reliable ROI data to substantiate their marketing investments. Our Sundogger panel takes an in-depth look marketing ROI and explains why you should care.

PANEL:
Lon Keller, Senior Editor and Producer, Sundog
Jodie Frankl, Project Manager, Sundog
Ron Lee, Exec VP Client Services, Sundog
Eric Dukart, VP Insights and Customer Planning, Sundog

INFO TO SHARE?
Use our tag in del.icio.us, SundogThePodcast

Download MP3 File (21:04 / 20282396)

Found in Permalink http://www.sundog.net/index.php/podcast/sundog-the-podcast-002-roi-for-todays-cmo/
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Sundog: The Podcast 001 - Controlling your company’s brand

Welcome to Episode #1 of Sundog: The Podcast! Our first show focuses on branding. What defines a brand and how do companies control their brand in today’s Web 2.0 and social media environments?

PANEL:
Lon Keller, Senior Editor and Producer, Sundog
Eric Ista, Lead Creative, Sundog
Matt Charpentier, Creative, Sundog
Greg Ness, Chief Strategy Officer, Sundog

FEATURED WEBSITES:
Wikipedia definition of Brand
Rebound Brands
Fischarmmel
ScadShorts

Download MP3 File (21:03 / 22124339)

Found in Permalink http://www.sundog.net/index.php/podcast/episode-001-controlling-your-companys-brand/
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Tel: 701.235.5525  |  888.9.SUNDOG  |  Fax: 701.235.8941  |  2000 44th St SW  |  Fargo, ND 58103