Friday, May 30, 2008
Sundog: The Podcast 010 - Podcasting in Your Marketing Toolbox
Been kicking around the idea of starting a podcast for your company? Maybe you've pitched the idea to management only to be turned down. On today's show, Tim Bourquin, CEO and founder of TNC New Media joins us to talk about how podcasting adds value to your business.PANEL:
Lon Keller - Senior Editor and Producer
Tim Bourquin - CEO and Founder of TNC New Media
LINKS:
New Media Expo
The Podcast Brothers
Will it Blend?
Microbeworld
Download MP3 File (18:49 / 18122891)
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Thursday, May 15, 2008
Sundog: The Podcast 009 - Technology to Go
How smart is your smartphone? Is it a device you can't live without, or would you rather just toss it in front of a moving bus? On today's show, our panel of experts talk about the evolution of this mobile technology, and provide their views on what makes a smartphone ... well ... smart.PANEL:
Lon Keller - Senior Editor and Producer
Mark Sjurseth - Application Development Team Lead
Johnathon Rademacher - Delivery Team Lead
Erik Uetz - Information Architect and Web Developer
Chuck Tomanek - Systems Analyst
LINKS:
iPhone
Palm Smartphones
HTC Touch
Blackberry
Android Demo
Apple files patents for location-based services (Article from Forbes.com)
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Download MP3 File (41:25 / 39819599)
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Tuesday, April 01, 2008
Sundog: The Podcast 008 - Branding Evolution
Apple, Nike, Coca-Cola, Google and Starbucks. These are the brands that deliver a positive impact and inspiration according to a recent survey on brandchannel.com. How have these brands evolved and what can we learn from their success?PANEL:
Lon Keller - Senior Editor and Producer, Sundog Studios
Greg Ness - Senior Strategy Officer, Sundog
Eric Ista - Lead Creative, Sundog
LINKS:
BrandChannel.com Survey
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Download MP3 File (25:18 / 24338494)
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Monday, March 17, 2008
Sundog: The Podcast 007 - SaaSy CRM
Success in today's business climate demands fast and easy access to information ... anywhere, anytime. On the show, we learn how CRM and SaaS solutions are evolving to meet those demands.PANEL:
Lon Keller - Senior Editor and Producer, Sundog Studios
Eric Dukart - VP Insights and Customer Planning, Sundog
Chuck Tomanek - Systems Analyst, Sundog
Johnathon Rademacher - Application Delivery Team Lead, Sundog
Download MP3 File (17:55 / 17328029)
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Friday, February 29, 2008
Sundog: The Podcast 006 - Marketing the Viral Way
Viral marketing campaigns are nothing new. Part of what makes them attractive today is the ability to creatively use the vast array of modern communication technologies to spread your message faster than ever.PANEL:
Lon Keller, Senior Editor and Producer, Sundog Studios
Eric Ista, Creative, Sundog
Erik Uetz, Information Architect & Developer, Sundog
Matt Charpentier, Creative “Pixel Manipulator”, Sundog
Links:
Eric’s blog on Cloverfield
Orange Underground
Orange Underground on YouTube
Subservient Chicken
Dexter
The New Rules of Viral Marketing (Free PDF Download)
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Download MP3 File (22:11 / 21447872)
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