Blog: Latest Blog: September 3, 2010 The Surprising First Step in Building a Mobile… by Paul Bourdeaux
Services: Services Discover how our marketing and technology services will benefit your organization.
Our Experience: Our Experience Learn about our history, expertise and leadership.
Our Work: Our Work See how we deliver bottom-line results to our clients.
Our Knowledge: Latest White Paper: July 13, 2010 Text Me: Do’s and Don’ts of a Successful Mobile… by Paul Bourdeaux
News: Latest News: June 17, 2010 Rademacher Quoted in Prairie Business
Sundog’s Johnathon Rademacher is quoted in “Moving to the cloud,” the …More
Jobs: Latest Job Opening: August 13, 2010 Senior Analyst - Integrated Services
The Senior Analyst role is responsible for creating compelling solutions for …More

Blog

Here's what's on the minds of our marketing and technology experts.

For more perspectives from Sundog, check out Sundog: The Podcast and our knowledge.

The Surprising First Step in Building a Mobile Web Presence

by Paul Bourdeaux
Posted in: Advertising, Branding, Flash, Internet, Marketing-General, Mobile, Offline Marketing, Online Marketing, Writing

When people ask me what the first step is in creating a mobile web presence for their company, my answer sometimes surprises them. The first step is to completely forget about your existing web site…

09/01/102:56 pm

A World Series Run or a Basement Dweller?

by Brent Teiken
Posted in: Education-Training, Leadership-Management

As with any great sports program or any great company, a winning tradition is built over time and developing leaders isn’t something that happens by accident.

09/01/101:05 pm

CMOs Signal Aggressive Increase In Spending

by Greg Ness
Posted in: Marketing-General

According to a new Duke University Fuqua School of Business study involving hundreds of CMOs throughout the country, it looks like 2011 will see healthy increases to many areas of the marketing budget. Overall gains in CMO budgets are estimated at 9.2%. The only area facing diminished budget allocations is traditional advertising.

09/01/109:10 am

53 More Reasons To Take Mobile Seriously

by Paul Bourdeaux
Posted in: Advertising, Marketing-General, Mobile, Online Marketing, ROI, Technology

Are you looking for one or two or fifty-three reasons to take mobile seriously? Then B.L. Ochman’s recently published blog post, Be Mobile or Be Dust, is an excellent place to start. It, along with the referenced report by Burson-Marsteller and Proof Integrated Communications highlights 53 reasons that companies can no longer ignore mobile. The report is very informative and thorough, but by now it shouldn’t be news to any of us. The time to embrace mobile is NOW!

09/01/108:00 am

Social Sharing on the Slopes

by Renee Cook
Posted in: Social Media

Taking to the slopes of Colorado or California this winter? Share your experience via EpicMix.

An emerging trend in social media is the rise of geo-targeted social networks focused on specific locales. Earlier this week, Vail Resorts, Inc. unveiled EpicMix. EpicMix is an online and mobile application for the 2010-2011 ski and snowboard season.

Contact Us

Fill out and send the form below to learn about our refreshing approach to measureable marketing, or call 1.888.9.sundog.

Blog

Filter By Category

Archives

Search

Recent Posts

The Surprising First Step in Building a Mobile Web Presence

A World Series Run or a Basement Dweller?

CMOs Signal Aggressive Increase In Spending

53 More Reasons To Take Mobile Seriously

Social Sharing on the Slopes

Contact Us

Other Recent Posts

Are You Aging Your Leads?

Moving Mobile Apps to the Web

Marketing Predictions for 2011

Is That a Promotional Email or a Newsletter?

Social Media Efforts Need to Move From Siloed To Synced

Content is Centerpiece of Free Wi-Fi at Starbucks

Fighting Fraud on Debit Card Transactions Takes a New Twist

Mobile Marketer - Talent crisis looms in mobile advertising and marketing

Marketing + Technology