June, 2007
Friday, June 29, 2007
A friend of mine has always said her dream job is to name lipstick colors. Based on the latest automotive trends, developing car colors has become equally tasty. According to the New York Times, your next vehicle may come in Dark Mocha, Cocoa, Root Beer, Orange Frost, White Chocolate, Salsa Red or Top Banana.
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Posted by on 06/29 at 03:33 PM
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http://www.sundog.net/index.php/sunblog/entry/want-your-suv-in-root-beer-creme-brulee-or-merlot/
Amidst today’s iPhone launch hype and hoopla, there’s also less publicized but telling news of the impact cell phones are having (and will have) on landlines (hard-wired phones) and phone directories. It’s a sign of the times, reflecting a mobile society and technological advances.
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Posted by on 06/29 at 01:43 PM
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http://www.sundog.net/index.php/sunblog/entry/sign-of-the-times-iphone-sales-to-soar-landlines-to-decline/
Thursday, June 28, 2007
Back in March, Harvard professor David Yoffie calculated the iPhone had already generated $400 million worth of publicity for Apple. Can you imagine what that figure is today? The iPhone stories have reached a fever pitch almost everywhere you look, and it seems reasonable to assume that Yoffie’s previous publicity estimate has now doubled and could be approaching or exceeding one billion dollars! The huge wave of stories will continue right through the weekend as iPhones go on sale tomorrow.
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Posted by on 06/28 at 05:05 PM
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http://www.sundog.net/index.php/sunblog/entry/iphone-one-billion-in-free-publicity/
Wednesday, June 27, 2007
The “top 10 list” approach to content is thriving online – particularly in the blogosphere. In the spirit of lists, here are four reasons why a list post works.
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Posted by on 06/27 at 09:51 AM
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http://www.sundog.net/index.php/sunblog/entry/four-reasons-why-lists-work/
Friday, June 22, 2007
If you’ve been grocery shopping lately, you might have noticed Doritos has a new flavor on the market — but you’ll have to decide for yourself exactly what that flavor is. You might even win a contest.
The new chips don’t exactly fit in with tried-and-true favorites like “Nacho Cheese” and “Cool Ranch,” with their black packaging and science experiment-esque label “X13-D.”
According to Frito Lay, the new flavor is, in fact, part of an experiment — an interactive marketing one, that is.
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Posted by on 06/22 at 11:30 AM
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http://www.sundog.net/index.php/sunblog/entry/name-thatflavor/
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