Online. Offline. Bottom Line.™ (skip to the content)

Home | About | Jobs | Privacy Policy | Contact | Login or Register


Business

Follow The Money

by

What started as a trickle has now become a torrent. Old media is moving to new media; old money is moving to new money. The real action is online.

Fox is going there.
ABC is going there.
Magazines are going there.
Newspapers are going there.
Radio is going there.

Read More

Bottom Line Those Headlines

by

Writers and editors love snappy headlines. And why not? Headlines help sell more copies and attract more online readers, and this viewership, online and offline, helps fuel ad revenues.

Lately however, headline writing is changing thanks to a very influential online “audience” that has emerged – a very literal, logical, just-the-facts “left brain” kind of reader, one not likely to understand witty, funny or pun-intended headlines. Just who is the viewer? It’s a ”bot”, a software program which crawls through the Web, “reading” and ranking the online news for search engines. Read how bots are changing the way reporters and editors are displaying content to attract more eyeballs and bolster the bottom line.

Read More

Intranets Slowly Adopting Web 2.0 Tools

by

Shel Holtz has an excellent post on why many intranets remain stagnant with slow adoption of Web 2.0 tools. Although blogs and wikis are slowly catching on, Shel has seen only a handful of intranets using social tagging, social networking, AJAX and other promising new developments. Shel cites a number of possible explanations.

Read More

CRM Chess: How Many Moves Are You Planning Ahead?

by

imageDepending on the source you read, many books on the subject of chess say one of the big differences between the great players and the average players is how many moves the great players think ahead. Great players by experience, intuition, intelligence and talent are able to see the game unfold before them. Some sources say the top players can see up to 15 moves ahead. But one of the best pieces of chess (and business) insight I’ve seen comes from Anna Muoio in a 1999 Fast Company magazine article about chess master Bruce Pandolfini. The movie “Searching for Bobby Fischer” was about one of Pandolfini’s students.

Read More

An American Dollar in Beijing

by from Beijing

This afternoon after my morning Chinese class, I ventured out with two of my classmates to grab a quick lunch.  Grabbing a “quick” lunch in China is very different than picking up a “quick” lunch in the U.S.  Yes, we have the typical options such as McDonald’s and KFC; however, the more popular choice is to head to one of the many restaurants serving various types of Chinese cuisine.

There are many things that separate lunch here from your average lunch in The States.  First off, the food is obviously different (I won’t get into the major differences at this time, because that could be an entry by itself).  Second, the atmosphere contrasts with a typical restaurant lunch in the U.S.  Lunches here are almost always eaten family style, where you order a few dishes and let everyone share.  The last and probably most important difference is that the price is usually relatively low.

For example, today’s lunch cost the three of us about 38 Yuan—also known as the Ren min bi (RMB), which came out to about $5 dollars total!  The meal consisted of four dishes: two meat dishes, one vegetable dish, and, of course, fried rice.  We were also able to enjoy three Beijing beers, which usually are about 24 oz. and cost only 3-5 Yuan (36¢-60¢ U.S.) each.

Read More

Page 55 of 68 pages « First  <  53 54 55 56 57 >  Last »


© 2008 Sundog, All Rights Reserved xhtml | css | 508 | What's This?