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It has been about four years since Eric Evans published the first Domain Driven Design book, and the software engineering community is slowly but surely embracing the ideas behind it. Which shouldn’t be surprising, since the ideas behind Domain Driven Design (DDD) had actually been used in good software design for years before Evans coined the term.
Marketers now have so many tools and so much information at their disposal, it is sometimes easy to get carried away with the next, big thing and lose sight of what really matters. David Armano, VP of Experience Design at Critical Mass, offers up his Wheel of Marketing Misfortune as a reality check when looking for the quick fix. For a thorough explanation, check out his post on the subject at Logic + Emotion.
Online music service Rhapsody this week threw a couple of punches at Apple’s iTunes by announcing a host of new features and offerings that will certainly heat up the online music download arena.
Have you noticed how many “Baby-Boomers” are beginning to retire? Well, not so slowly but surely they are. Coming into the work force, right on their heels, are members of Gen Y who are expecting to step into those very jobs the Boomers are leaving behind. If you tell them they can’t have those big jobs right away, they’ll most likely ask, “Why-Not?” (therefore, Generation Why-Not). If you tell them they have to work their way up the corporate ladder, you’ll probably hear them ask, “Why Should I?”
Your next flight, already made more expensive by rising fuel costs and surcharges, could get even pricier, as you quickly empty your wallet for checked pieces of luggage ($15 each way for first checked bag on American), “premium” seats ($25 on Northwest), snack boxes ($5 to $7) and now, in-flight Internet service on American Airlines ($12.95 for longer flights).