Blogs: Four Choices for Companies

Josh Hallett, a business communication expert, has shared what he believes are the four choices companies have in relation to the blogosphere.

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ExplorerDestroyer: Spread Firefox and Earn a Buck

ExplorerDestroyer aims to boost Firefox‘s 11% marketshare by taking advantage of Google’s offer of $1 per referral to Firefox. They’re making it easy for you by providing scripts you can add to your site, (only a few at this point for popular blog/cms software, more coming) that along with some AdSense code, you can start earning a buck for every person you get to download Firefox. I can’t wait to see if Microsoft counters by giving away XBox360’s when you download IE.

Be sure to check out the humorous companion site: Kill Bill’s Browser which lists 13 funny but true reasons to switch.

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NBC, CBS Join ABC in Selling Shows

Unfortunately NBC and CBS have decided to each go in their own direction rather than join ABC by distributing the shows via the iTunes Store. 

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How to Get Past the Customer Service Firewall

You know the scenario. You call a company for some “customer service” and customer service is checked out. Instead, you get an automated voice response system that is about as friendly as an NFL ref. It is the classic tug between companies trying to save money and customers trying to save time.

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How to Get Past The Customer Service Firewall

You know the scenario. You call a company for some “customer service” and instead, you get an automated voice response system that is about as friendly as an NFL ref. It’s the classic tug between companies trying to save money and customers trying to save time.

The hunt begins to find a flesh-and-blood person in the company who can actually help you. You know they must be there somewhere, but how do you find them hiding behind the, “if you want to find...push or say 4” options?

Along comes Paul English. He’s decided he isn’t going to take it anymore and he’s found a way to beat the system. Follow his advice and you’ll penetrate the first line of defense at many companies. With a little luck and Paul’s advice, you’ll run the customer service gauntlet unscathed and connect quickly with a customer representative that may actually enjoy helping you.

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