Ask and Receive: Fox to Sell Shows Early

Well, at least two shows anyway, and ones I’ve never watched...but since it was only a few days ago I wished a network would start selling shows before being aired, I’ve got to be excited right? 

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Guy Kawasaki is Blogging

Guy Kawasaki, best known for being an Apple Evangelist and his start up for startups companyGarage, has joined the rest of the world and started a blog. I’ve always seen Guy as an inspiration and thought leader so I’m happy to know I can add him to my daily reading. How’s that for a short post?

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Paid Search To Grow 41% In 2006

Here’s more statistics that emphasize online marketing has hit the tipping point. According to a ClickZ story, paid search is expected to grow 41 percent in 2006. This should heat up what is already a hot marketing sector. The story projects the annual paid search growth rate at 37 percent per year through 2010. Based on the Rule of 72, that mean it will more than double every two years!

It appears Google will benefit most from this searing growth. They already have the lion’s share of the search market with Yahoo and MSN running a distant second and third respectively.

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ABC Adds More Shows to iTunes

Disney/ABC were the first to offer television shows via iTunes on the day the video iPod was announced. NBC followed shortly after but raised the bar by adding more content and across more of its properties than ABC offered. Now Disney is bringing in some of its big guns like ESPN and ABC News to iTunes, which I think is great for Apple.

ABC News will be the first free content available and will include ads. It would be nice if this leads to the ABC World News being available every day immediately after airing. Segments from Good Morning America and World News will be the initial free news available, I assume they’ll add more if those get good traffic.

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Americans 55+ Using Web More; Traditional Media Less

Someone the other day said to me, “I realize the Web is a fast growing communications medium, but isn’t most of that growth among younger demographics?” Well, there is an easy answer for that: “No.”

The latest evidence comes from a Burst Media survey (see story in eMarketer). The survey shows a rapid shift among people age 55+ from time spent with traditional media to time spent online. Among the survey respondents in this age group, 60.7 percent said they used the Internet more this year compared to last year.

Also, according to statistics from the Pew Internet & American Life Project, 71 percent of Americans, ages 50-64, now use the Internet.

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