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Google Buys Measure Map

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Remember about three months ago when I compared the then new Google Analytics to the then new Measure Map? Well, Google won — last week they bought Measure Map from Adaptive Path. The general consensus on the Web is that Google will roll the blog analytics tool into its blogging platform Blogger. The question then is will those people using it on non-Blogger sites (like me!) still be able to use it or will it become a Blogger only feature. It would be a great addition to Blogger but I can think of at least ten things they should add before analytics. Hopefully they’ll leave it open for everybody to use, but if not I can always switch to Mint.

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Labor Shortage Puts The Brake On India’s Outsourcing Growth

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India is a country of 1.1 billion people. With that many workers, it seems difficult to believe it can have labor shortages. However, a New York Times story reveals that a lack of skilled workers in that country could slow down the rapid growth of its outsourcing industry. There are huge demands on certain labor segments in India because many parts of the world are outsourcing customer support, software coding and other back-end office work to that country.

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Mapping Sex Offenders

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My wife is a teacher in an elementary school. She told me about this site yesterday. Enter your address and it will pop up a map that shows the registered sex offenders that live near you. You’ll see red, yellow, blue and green squares. Click on one, and it will show you a picture of the offender, the offense and the person’s address. Yes, it scares the bejeezus out of me just knowing they are there in the first place, but it’s an amazing use of technology to keep people informed. Maybe most of you knew about this. I didn’t.

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More on Students and The Web

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Here’s another study that corroborates Tuesday’s post about the changing media habits of students. This study by Boston-based marketing firm Y2M, surveys the thoughts, trends, preferences, concerns and technology usage of students graduating from college.

Those who have had a chance to read Malcolm Gladwell’s excellent book, The Tipping Point, will certainly recognize a tipping point here for students and the Web. According to the report, the percentage of students who used the Web to purchase things went from about 21 percent in 2004 to almost 80 percent in 2005.

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Web Design Trends for 2006

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Web Design From Scratch has assembled a wonderful collection of current trends in Web design along with short commentary and samples of each trend. A lot of what is on the list are design concepts that have been used on blogs and designer’s sites over the past couple of years. I’m excited that some of these design techniques are beginning to show up on more and more mainstream sites and hope the trend of going simple continues to catch on.

The seven trends that Web Design From Scratch highlight:

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