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Podcasting

Podcasters:  Don’t quit your day job—just yet.

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Those of us in the podcasting game, both subscribers and producers alike, have listened for the past 4 years on how podcasting could allow a content producer to quit their day job and reap the rewards of financial freedom.

Recently, Michael W. Geoghegan posted some very insightful thoughts on the topic, going as far to say that podcasting is a community rather than an industry.

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Sundog: The Podcast

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Today we have launched Sundog: The Podcast.  Visit the website and subscribe today!

On the show, we’ll take an entertaining look at the news, trends and best practices surrounding the worlds of internet marketing, Web 2.0 development and traditional media, and focus on how all these tie together to improve your company’s bottom line.  Our first show focuses on the challenges businesses face controlling their brand in today’s Web 2.0 environment.  Thanks to Greg Ness, Eric Ista and Matt Charpentier for guest-starring on episode #1!

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Podcasting Continues to Gain Credibility … and Income.

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For those closely following our changing media landscape, you may already be familiar with the recently formed Association for Downloadable Media, an organization whose primary goal is to develop standards for podcasting advertising and audience measurement.  On Friday, September 28th, the ADM will be hold its first in-person meeting at the Podcasting and New Media Expo.  This will give attendees the chance to discuss the goals of the organization and discover what benefits podcasters may gain through ADM membership.

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Podcasts A to Z

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imageThe number of podcasts available is growing at a phenomenal rate. Podcast.net now lists about 40,000 options for your selection. Another great directory is Yahoo Podcasts with both a category- and tag-driven engine for finding what you want.

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Return on Complaint

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The San Francisco Chronicle is doing more than listening to its readers when they sound off. SFGate.com editors now are actually making audio files and podcasts out of some of their more vocal readers’ comments (or complaints) in a new section called “Correct me if I’m wrong.”

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