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Technorati recently released its 2008 State of The Blogsphere report. Blogging continues to grow from a number of different perspectives:
1) The number of blogs (approximately 184 million blogs worldwide and about 26 million in the U.S.)
2) The number of blog posts (now approaching one million posts per day)
3) The number of blog readers (77% of active Internet users read blogs)
If you’re following the rollercoaster ride of major financial indices such as the Dow, NASDAQ Composite and S&P 500, add to your bookmarks the Chicago Board Options Exchange (CBOE) Volatility Index® (VIX). Also known as the Fear Index, the VIX is a key measure of market expectations of near-term volatility, as conveyed by S&P 500 stock index option prices. Investors and marketers, take note.
If you are like many Web users who have signed up for numerous online newsletters, subscriptions and social networking sites throughout the last few years, you may experience email overload in the form of seemingly unmanageable messages within your work or personal email inbox.
Released earlier this month, OtherInbox beta, currently an invite-only Web application, offers free automated email management for Web users to fight spam and organize email messages such as notifications and solicited email marketing.
Alert your favorite proofreaders, writers, editors and other grammar geeks: today is their day. National Punctuation Day has returned for its (not “it’s”) fifth year.
Late yesterday astute investor Warren Buffett’s firm, Berkshire Hathaway, bought $5 billion in Goldman Sachs stock – a move that many will no doubt see as reckless or foolish. One of the things that has made Buffett the world’s richest human being is that he zags when the rest of the market zigs. The scared are running for safety. The savvy are looking for gains.
Smart companies that zag when other companies zig can reap similar benefits. Many firms would say, “There is a downturn; we need to cut our marketing budget.” Yet business pundits have suggested for decades that increasing your marketing and advertising during a recession –when everyone else is hunkering down – is one of the fastest ways to increase market share.