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According to a study conducted by Booz Allen Hamilton, 51 percent of all new hires in the U.S. were sourced via the Internet. The study also showed that the majority of employers felt the Web contributed to an increase in quality of new hires in 2005 over previous years. Outside of jobs produced through the Internet, employee referrals were responsible for 19 percent, employment search firms for 10 percent and newspapers for 5 percent. The most employer satisfaction with new hire sources was from employee referrals followed closely by jobs filled through a company’s own Web site.
The study was sponsored by the DirectEmployers Association, a non-profit organization comprised of over 200 large U.S. employers.
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Sundog colleague is tracking the rapid evolution of AJAX in the development community and how it is affecting IT giants like Sun, IBM and Microsoft.
But if you’re like this blogger, the AJAX buildup doesn’t totally make sense yet and it hasn’t reached most communications and marketing professionals. At the same time, AJAX is intriguing – and it definitely seems primed for explosive growth this year.
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In McLuhan for Managers (Viking Canada, 2003) Derrick de Kerkckhove and Mark Federman don’t provide “seven habits of successful companies” or a new strategy for business success. They offer four questions that were originally asked in Marshall McLuhan’s 1964 book Understanding Media.
This ultimately makes de Kerkckhove and Federman’s book a far more timeless work. It provides a mechanism to step outside the current mindset and ask, “What haven’t we noticed lately?” Granted, the questions address media; but modes of communication are fundamental forces in the businesses and marketing. In McLuhan’s words, the “medium is the message” that our customers and employees are responding to.
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Should you spend more time designing your homepage or does your product page deserve extra time spent perfecting it? Most people are going to answer the homepage without giving it any thought, why would you do it any other way. A new article from A List Apart suggests designing what Derek Powazek calls the atomic element first and the homepage afterward.
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It appears 2005 was the year of the turbocharged, high-performance search engine, and this past December’s figures confirm it. A Nielsen/NetRatings report shows there were over 5.1 billion searches in the U.S. this December. This represents a whopping 55 percent increase over the December 2004 numbers.
Google won the lion’s share of the December increases showing a gain of 75 percent! They also had almost 49 percent of all searches in December, with Yahoo second at just over 21 percent of the market. The report also stated there are now 207 million Americans online.
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