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If your web site lacks quality content, or if you don’t keep it fresh, you risk losing significant traffic and attention. A new study suggests Internet users spend significantly more time viewing content than ever before.
The “top 10 list” approach to content is thriving online – particularly in the blogosphere. In the spirit of lists, here are four reasons why a list post works.
Dilbert is an effective comic strip on many levels: the satire, the characterization, the commentary on corporate America, the way it captures the quirks of our engineering friends. But it’s easy to overlook that Scott Adams is a fabulous writer – and his recent blog post on effective writing reveals his approach.
While newspapers struggle and longtime magazines fold (see Life Magazine), the fake news genre continues to thrive. The Onion News Network (ONN), an online newscast with the style and satire of the organization’s print publication, is the latest example.
The reorganization at Gannett newspapers – where newsgathering efforts are becoming more audience-centric and delivered through the most appropriate medium – means current and future journalists must become less specialized, think visually more often, and increase their comfort with technology. Steve Outing, writing for Editor & Publisher (via Shel Holtz), even suggests that small newspapers should avoid hiring print-focused employees.