Sundog: The Podcast

Improve your company's bottom line and have some fun along the way. Tune in and listen as Sundog experts get together to talk about everything related to marketing + technology.

Past Episodes

Email marketing is not dead.  If done correctly it can still produce some fantastic results for your advertising dollar.

Can a mobile strategy fit into your marketing toolbox?  JR, Chuck and I talk with our expert on all things mobile, Paul Bourdeaux.

Sundoggers discuss the merits of Twitter and Facebook and offer advice on how these social media tools can fit into your marketing strategy.

On today’s show, we’ll talk about the exciting technologies that are leading the way for 2010 and make some predictions on what we may see the rest …More...

Today, a time-honored tradition returns to Sundog (OK ... it’s only the 2nd time we’ve done this).  We’ve gathered some of our best and brightest Sundoggers to …More...

Today’s show is a follow-up from episode 24 “Rich Media Basics.”  Learn what clients can expect when moving from online static ads to rich media.

Learn what puts the “rich” into rich media and how today’s technology can enhance or hinder your rich media experience.

Rankings and keywords and spiders, oh my!  Learn what it takes for your website to obtain those coveted high rankings from Google, Bing or other search engines …More...

For many of us, smart phones have become an indispensable part of our daily lives.  On this show, our panelists debate the pros and cons of their …More...

Enterprise-class web analytics without the enterprise-class price.  On today’s show, members of our Customer Insights team discuss their favorite features of Google Analytics.

One of the key elements in developing a good and memorable company brand is the logo.  Our panelists discuss their approach to good logo design and review …More...

While overall television viewing continues to rise, an increasing number of people are turning to the internet to receive their content rather than using traditional broadcast, cable …More...

Today we’ll review the best and the worst of this year’s Super Bowl commercials and also talk with the Dandy Dwarves, a production company that produced a …More...

On today’s show, we’ll talk about why it’s vital to create a good story before developing any marketing materials.

A good designer knows their vision for a website can and probably will find its way to print.  Three members of our Sundog design team join us …More...

FaceBook, Twitter, MySpace, LinkedIn ... the list goes on.  Social networks have proven to be a quick and efficient means of communicating with your friends ... and …More...

If you’ve been considering making the switch from Microsoft Exchange Server to Google Apps, then this show is for you.  Mark Sjurseth and Anthony Suda talk to …More...

Did you know that the United States is losing ground when it comes to broadband access for the average consumer?  Just a few short years ago, it …More...

Have you ever made a purchase based upon the suggestion of a friend?  Word-of-mouth is one of the best marketing tools out there.  On today’s show, we …More...

There is little doubt that video on the internet is experiencing explosive growth.  Businesses, marketing executives and entertainment producers are realizing the power of this communication avenue.  …More...

On our next show, we’ll be talking about two revolutions occuring in the video industry.  High definition video has moved into the mainstream, while video on the …More...

Been kicking around the idea of starting a podcast for your company?  Maybe you’ve pitched the idea to management only to be turned down.  On today’s show, …More...

How smart is your smartphone?  Is it a device you can’t live without, or would you rather just toss it in front of a moving bus?  On …More...

Apple, Nike, Coca-Cola, Google and Starbucks.  These are the brands that deliver a positive impact and inspiration according to a recent survey on brandchannel.com.  How have these …More...

Success in today’s business climate demands fast and easy access to information ... anywhere, anytime.  On the show, we learn how CRM and SaaS solutions are evolving …More...

Viral marketing campaigns are nothing new.  Part of what makes them attractive today is the ability to creatively use the vast array of modern communication technologies to …More...

Social Media websites are certainly one of the hottest trends going on the internet today.  Who is using these sites and why?  Advertisers are certainly taking notice, …More...

Heard of Web 2.0?  What makes a website Web 2.0-worthy?  Of course, there is no single answer. So, on this episode of Sundog: The Podcast, two of …More...

High definition video is here, now, and it’s not as expensive as you’d think.  What do you need to know about the new standard in video production …More...

With an average tenure of about 24 months, CMOs are increasingly dependent upon gathering reliable ROI data to substantiate their marketing investments.  Our Sundogger panel takes an …More...

Welcome to Episode #1 of Sundog: The Podcast! Our first show focuses on branding. What defines a brand and how do companies control their brand in today’s …More...