How do small community banks and credit unions compete with The Big Banks? They “Kasasa” of course. And Big Banks better watch out.
Lee Clow, who has steered some amazing advertising campaigns for Apple over several decades, is stepping down as the lead creative for TBWA’s Apple account (AdAge story …More...
Many companies have chosen to abandon or limit efforts on their own community sites in favor of using Twitter and Facebook; this is not the case with …More...
In a past blog, I mentioned a few statistics showing that the average user does not think of spam the same way the CAN-SPAM law does. This …More...
Screenvision and Sprint have teamed up with bCODE to create the world’s largest mobile coupon redemption network. This is big news in a market that is projected …More...
A few weeks ago, I was introduced to an email-testing application called Litmus. This one application has saved me countless hours of email compatibility testing.
With RIM(Blackberry) and Google’s entry into already strong Open Screen Project, Adobe has managed to gain enough support not only to make Flash the predominant platform for …More...
As more and more companies turn to mobile marketing, it is important to keep abreast of the legal issues that marketing firms must subscribe to. In the …More...
So you’re transferring a domain name from one registrar to another. You know about the possibility of costs that goes along with that but you’re unsure of …More...
Are you a “a tech-savvy consumer who enjoys social networking, playing games and spending time on mobile devices?” If so, then you are the target audience of …More...
Content creators must consider every detail in the user experience.
OK so you have a domain name like company.com - but you want to transfer ownership of that domain to another person/company. How is this done? Well …More...
Thank you to the folks at Mobile Marketing Watch for highlighting some of the key points in the 2009 Mobile Marketing Survey published by Netsize. The talking …More...
David Armano is a great visual thinker, and when his subject matter is social media and business, it’s just too good not to pass along. …More...
Morgan Stanley Economy Internet Trends As she has done for years, Morgan Stanley Internet Analyst, Mary Meeker delivers an excellent data-rich report on the economy and …More...
AIDA is a seasoned marketing acronym for Awareness (sometimes Attention), Interest, Desire and Action. It represents a sequential cognitive process that consumers normally traverse before making a …More...
Smart phones are everywhere now. Every major carrier has its fleet of smart phones, and they are becoming more and more commonplace in the American market. Great …More...
Jim Heilman, one of my Sundog colleagues, pointed me to this interesting YouTube video regarding social media. I’ll let the video do all the talkin’. …More...
According to a new Advertising Age white paper, the face of the American consumer is now so diverse that it is difficult to categorize any group as …More...
Currently, the mobile advertising market plays a back seat to traditional and online marketing, with only about $160 million being devoted to it in 2008. However, the …More...
Two common myths that I often hear is that mobile marketing is not effective, or that it is not measurable. Neither statement could be farther from the …More...
Some internet hack blogged last week about the possibility of a Verizon Android phone being announced at the MOTODEV summit on October 6th. Turns out he was …More...
It’s a good thing Facebook is easy on the eyes, because lately it’s definitely lacking in the “personality” department. And I do realize that I haven’t paid …More...
Believe it or not, it might be sooner than you think…
I’m guessing the list of what you don’t know about the social networking site Hi5 is long?
We’ve all been there…trapped in a phone cue listening to extension options trying to navigate our way to what we hope will be a live person on …More...
