As more television and radio consumers fall off the mass media grid, opting instead to receive content from a variety of online sources, including podcasts, they also …More...
In Frank Powell’s recent blog, he discusses five advantages that mobile marketing has over online marketing. While I am not going to discuss each one of his …More...
In a move that is likely to frustrate some of the marketing and development communities, Apple announced that it will be blocking iPhone, iPod, and iPad applications …More...
Thinking of doing some advertising in the mobilesphere? Debating between ad placement on the mobile web versus advertisement in target mobile apps? Continental Airlines recently ran a …More...
Who says big-box retailers have the corner on Black Friday door-buster specials? Bank marketers are jumping in this holiday season to get a share of your wallet …More...
The Mobile Marketing Association has announced the winners of the 2009 MMA Global Mobile Marketing Awards. Below are highlights of the North American winners. As you can …More...
Content is still king, and no one knows that better than Richard Rosenblatt, CEO of Demand Media. One of Demand Media’s websites, eHow.com, draws over 50 million …More...
Lee Clow, who has steered some amazing advertising campaigns for Apple over several decades, is stepping down as the lead creative for TBWA’s Apple account (AdAge story …More...
Screenvision and Sprint have teamed up with bCODE to create the world’s largest mobile coupon redemption network. This is big news in a market that is projected …More...
Are you a “a tech-savvy consumer who enjoys social networking, playing games and spending time on mobile devices?” If so, then you are the target audience of …More...
Thank you to the folks at Mobile Marketing Watch for highlighting some of the key points in the 2009 Mobile Marketing Survey published by Netsize. The talking …More...
Morgan Stanley Economy Internet Trends As she has done for years, Morgan Stanley Internet Analyst, Mary Meeker delivers an excellent data-rich report on the economy and …More...
